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The SA20, a new upcoming Twenty20 league in South Africa to be launched in January next year, on Wednesday announced a ten-year partnership with Viacom18 Sports to broadcast all the matches in India.
SuperSport owns a 30% stake in the tournament and will be the official broadcaster in South Africa, while CSA owns 50% and former IPL chief executive Sundar Raman owns the remaining 20%.
The SA20 inaugural edition will begin on January 10 next year, with the six teams contesting in 33 matches live across six premier venues.
All the six teams of SA20 – Joburg Super Kings, Pretoria Capitals, Durban’s Super Giants, Sunrisers Eastern Cape, Paarl Royals and MI Cape Town are owned by franchises that have teams across various global leagues including the Indian Premier League.
“Today is a ground breaking day for South African cricket. This long-term partnership between the SA20 and Viacom 18 Sports as our official Indian broadcaster is a catalyst that supports our ambitions to build the world’s second biggest league.
Such a proud day! pic.twitter.com/lrZC961glc
— Graeme Smith (@GraemeSmith49) November 2, 2022
“Today is a ground-breaking day for South African cricket. This long-term partnership between the SA20 and Viacom18 as our official Indian broadcaster is a catalyst that supports our ambitions to build the world’s second biggest league,” said SA20 League Commissioner and former South Africa captain Graeme Smith.
“With 6 IPL owners expanding their brands in South Africa, Viacom18 are the perfect partner to take the SA20 into the homes of the passionate and cricket-loving Indian market,” he added.
In India, all the SA20 matches will be broadcasted on the Sports 18 television channel and digitally on Jio platforms.
“We continue to offer fans an immersive and engaging experience by strengthening our sports portfolio with some of the best cricket action through SA20,” said Viacom18 Sports CEO Anil Jayaraj.
“T20 is the most popular cricket format with Indian fans. The history and legacy of South Africa cricket and the popularity of South African cricketers in India make it a thrilling proposition for cricket fans in India. We expect significant viewership and fan engagement as the event will be played in prime-time,” he added.
The league will feature international superstars like Quinton de Kock, Faf Du Plessis, Kagiso Rabada, David Miller, Anrich Nortje, Rashid Khan, Jos Buttler, Eoin Morgan, Adil Rashid, Jason Roy, Liam Livingstone, Maheesh Theekshana and Jason Holder.
The auction for the inaugural edition was held in September and saw over 100 players signed by the six teams. Teams were allowed to sign up a maximum of ten South Africans and seven overseas cricketers in their squad.
In this league, each team will be allowed to have up to four overseas players in the XI. All teams have also chosen to sign one uncapped player.
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