Adidas comes up with new chapter of ‘Impossible Is Nothing’ campaign

Driven by the conviction that game has the ability to change lives, the brand will uphold the people who are separating boundaries and driving orientation value, here and there the field of play.

Speaking on the launch, Sunil Gupta, Senior Director, Brand adidas, India said “Impossible Is Nothing isn’t just a campaign – it’s our brand attitude; the essence of who we are and what we stand for. In 2022 we reaffirm our commitment to women.”

“And as part of this commitment, this season’s Impossible Is Nothing campaign is led by the stories of women who have made their impossible possible, with the aim of inspiring others to do the same under the “I’m Possible” message. adidas will continue to be their ally, committed to serving them through innovation in our products and partnerships,” he added.

While this mission will around the world be sent off with a film series highlighting a different arrangement of prominent ladies from game, wellness, and way of life.

The Indian lobby will see any semblance of Deepika Padukone, Mirabai Chanu, Lolina Borgohain and a large group of other moving ladies. Working together with them adidas will keep on pushing seriously, enduring change by making sport more available and comprehensive for all Women in India.