Sports Business
Dhawan announces 75 million dollar Global Investment Sports Tech Fund
India opener Shikhar Dhawan on Friday announced that he would be launching a new 75 million dollars Global Investment Tech Fund to focus ...
Sports Business
Toyam Sports Limited signed up as title sponsor for India tour of Bangladesh
Dubai-based 27th Sports on Saturday signed Toyam Sports Limited (TSL) as the title sponsor for the Indian cricket team’s tour of Bangladesh starting ...
Sports Business
Sony bags exclusive TV rights for India tour of Bangladesh in December
Sony Pictures Networks (SPN) announced on Wednesday that it has bagged the television rights for broadcasting India’s tour of Bangladesh, which comprises three ...
Brand Campaigns
Lionel Messi becomes BYJU’s global brand ambassador
BYJU’S – the world’s leading education technology company, on Friday, announced Football star Lionel Messi as their first global brand ambassador of its ...
Sports Business
Viacom 18 Sports becomes the official broadcaster of SA20 in India
The SA20, a new upcoming Twenty20 league in South Africa to be launched in January next year, on Wednesday announced a ten-year partnership ...
Brand Campaigns
Yuvraj Singh becomes brand ambassador of T20 World Cup for the blind
Former India cricketer Yuvraj Singh has been named as the brand ambassador for the 3rd T20 World Cup for the blind to be ...
Cricket
ICC and UNICEF partner to promote gender equality through cricket
The International Cricket Council (ICC) and UNICEF today launched a global partnership to empower women and girls and promote inclusion and gender equality ...
Sports Business
Kapil Dev launches unique pro-golf tournament with PGTI
On Monday, cricket legend Kapil Dev announced the creation of a new annual golf tournament in collaboration with the Professional Golf Tour of ...
Cricket
Mastercard obtains title sponsorship rights for all BCCI home matches
Mastercard today announced its collaboration with the Board of Control for Cricket in India (BCCI) to broaden its strategic outreach to Indian audiences. ...
Cricket
Disney Star bags rights to broadcast ICC events in India until 2027
The International Cricket Council (ICC) announced on Saturday that Disney Star will broadcast ICC events in India after acquiring digital rights for both ...